Ashley Cecil

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Fellow blogger, Nedra WeinReich, emailed me a few days back about a seminar she will be conducting in March that I thought I would share with you. Nedra is the president of Weinreich Communications and author of “Hands-On Social Marketing: A Step-by-Step Guide.” Her company “helps nonprofits, public agencies and other organizations move beyond the usual educational approach to changing health and social behaviors. Using social marketing, [they] persuade individuals to take action for health or social change by addressing the values, needs and desires that motivate them.”

The seminar will be held in Washington DC March 28-30. If your nonprofit could use a boost by learning to take advantage of the latest marketing techniques such as online social networks and blogging (surprise, surprise), then Nedra’s training seminar can offer the guidance your organization needs to step things up.

How do you help people adopt behaviors that will make them healthier and better off? How can you create positive social change?

At Social Marketing University, you will move beyond the usual educational approach to changing health and social behaviors. Using social marketing, you will learn how to persuade individuals to take action for change by addressing the values, needs and desires that motivate them. It’s about understanding and connecting with your audience by applying the same effective marketing tools that companies like Nike and Apple use.

Who doesn’t want to learn Nike and Apple’s secrets? Sounds like I should be there.

To entice you just a bit more, Nedra has offered my readers $75 off their registration (discount code: PJ75). You’re welcome!

Fellow blogger, Nedra WeinReich, emailed me a few days back about a seminar she will be conducting in March that I thought I would share with you. Nedra is the...